The first effects of the Rabla program on car rental services in Iași

19 Jan 2026 14:44

In recent years, everyone has been talking about the Rabla program, which has become an important topic for Romania's automotive market. It has given a significant boost both to car owners and to those seeking car rental Iasi. This government program, designed to encourage people to replace their old cars with new ones, has been effective. We have observed major changes: the roads now see newer vehicles, sales have increased, and the car rental market has evolved.

The Rabla program: what it is and how it influences car rental demand

The Rabla program was created to take old cars off the road and encourage people to purchase new, more efficient, and less polluting vehicles. Many people have taken advantage of this, scrapping their old cars and acquiring new or recently manufactured second-hand vehicles. An interesting side effect is that more and more people who need a temporary car—whether because theirs is at the service or they need a larger vehicle—now prefer modern, up-to-date cars. Having become accustomed to newer cars with modern technology, comfort, and up-to-date safety systems, they now expect the same when renting.

First effect: increased demand for diversity in rental fleets

Clients using Crazyrent are increasingly informed and no longer limit themselves to renting a simple city car. They seek comfortable models for traveling with family or groups of friends, leading to a significant increase in interest for car rental at Iasi Airport. This is especially true for vacations in the historic areas around Iași.

Second effect: catering to clients with higher expectations

As more drivers acquire new cars through the Rabla program and the automotive market modernizes, the car rental segment is evolving. Clients are no longer looking only for the cheapest rate; they now want superior experiences, comfort, style, modern technologies, and premium services. This trend is reflected in the growing interest for luxury car rental iasi. High-end models, such as premium SUVs or elegant sedans, are increasingly requested for special events, business trips, or weekend getaways.

Third effect: stable rates and adaptable packages for clients

Another aspect associated with the implementation of the Rabla program is its impact on car prices in general. The increase in the number of new cars on the market and clients’ orientation toward purchasing their own vehicles has prompted Crazyrent to create more attractive rental packages, offering competitive rates for different segments. By adapting services according to the season, peak periods, and actual demand, rates remain balanced, giving clients an excellent cost-to-value ratio.

Looking ahead: how the Iași car rental market will evolve after Rabla

Looking to the future, it is clear that the Rabla program will not remain merely a tool for renewing the car fleet; it will continue to influence the market broadly, including the car rental services in Iași. In the coming years, we are likely to see:

  • Even greater diversification of available rental models, from efficient compact cars to modern SUVs and electric or hybrid vehicles.

  • Personalized packages for clients, whether tourists or families with children.

  • A focus on digital technologies, fast online bookings, and flexible pick-up/return options.

  • The consolidation of both premium and economy segments as client standards rise.

Rabla as a driver of change in Iași car rental services

The Rabla program has truly changed things in Iași and across the country. Some people have purchased new cars, while others have realized they can simply rent a vehicle from Crazyrent whenever needed, making their lives much easier. Demand clearly shows that people’s priorities have shifted: owning a car is no longer essential—you can rent when necessary. We have understood this and adapted our services accordingly. We now offer newer cars, more flexible packages, and competitive rates. For Crazyrent, this change is an opportunity to provide the best mobility solutions, tailored to every type of client—from the most affordable options to premium experiences that turn any journey into a memorable moment.